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HealthCare.gov Special Enrollment Period

Women’s Health Week of Action

May 9-15, 2021

The Centers for Medicare and Medicaid Services (CMS) is continuing promoting Weeks of Action!  Each week will focus on engaging a targeted population to encourage action to come to HealthCare.gov during the Special Enrollment Period and enroll in coverage or potentially take advantage of more cost savings.  

The week of May 9-15 is National Women’s Health Week and CMS is recognizing the effort by focusing on our Women’s Health Week of Action running from May 9-15. We encourage you to help spread the word with your partners and members about helping women enroll in health insurance through Healthcare.gov. Weeks of Action focused on other populations will continue to August 15, 2021 when the SEP ends.

We have several resources for promotion this week on our partner toolkit including social media, fact sheets, graphics, etc.

We recently posted our new Week of Action Communications Toolkit which includes talking points, messaging, and a drop in article that can be customized for your organization.

There are also two Twitter chats scheduled this week with our federal partners for your participation:

-          Tuesday, May 11^th - FDA & HHS Office of Women’s Health - 2-3pm;

-          Wednesday, May 12^th - HRSA Office of Women’s Health - 1-2pm.

For more information, contact the CMS Office of Communications Partner Relations Group at Partnerships@cms.hhs.gov or view our website for further resources.